Norfolk Beach Cleans CIC

Norfolk Beach Cleans was founded by Emma Sturman in January 2021. The group was created to encourage the local community to get involved in looking after the environment with litter picking activities, predominantly on the beach. ​ My main reason behind beach cleaning is to protect what I love, which is the ocean, environment and wildlife. One of my hobbies is scuba diving and so it’s in my interest to reduce the impact litter has on the ocean, not only from a scuba diving point of view but from a survival point of view Because every second breath of oxygen we breathe comes from the ocean. If the plastic pollution continues to cause destruction to marine life and the ocean eco-systems, the consequences will be devastating for all life on earth. It might sound exaggerated and morbid but ultimately this is what would happen and we need to do something about it, NOW! ​ I organise group beach clean events to remove litter from the environment, but the biggest thing we need to do is reduce our consumption of single use plastic and this is where the government and manufacturers need to take action and implement change!